Inception converts London Gin Club

The London Gin Club, owned and operated by Inception Group since 2021, is set to join the Mr Fogg’s family in July, when it will become Mr Fogg’s Hat Tavern & Gin Club.

The venue, located at 22 Great Chapel Street, is now undergoing a major refurbishment and will become a two-floored space with a traditional Victorian tavern upstairs and the gin club downstairs with a selection of juniper-based spirits alongside immersive cocktail experiences.

Mr Fogg’s Hat Tavern takes inspiration from the building opposite, which was once Henry Heath’s Hat Factory. Established in the 1822, Heath’s hats were known for their ‘quality, excellence of finish and style’, and were a firm favourite of Mr Fogg. Nods to the business will be illustrated through interior choices as well as vessels for cocktails.

"We are very much looking forward to the newest member of the Mr Fogg’s family, in the heart of Soho, as well as paying homage to Henry Heath’s Hat Factory," says Charlie Gilkes, co-founder of Inception Group. "The Gin Club will continue in a new wonderful subterranean space devoted to the spirit."

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