Greene King reveals most popular pub events of 2023
What were the leading events that saw the most pints pulled in pubs last year?
Greene King has revealed the five leading events that saw the most pints pulled in its pubs last year.
Taking sales figures from the operator's 1,600 pubs, the key occasions highlighted show a healthy mix of sport, annual events and national celebrations.
In terms of which day took the top spot, the King’s Coronation was pipped to the post by St Patrick’s Day, which remained the most popular day to grab a beer, as Greene King sold a total of 700,000 pints across its pubs on 17 March 2023.
The Six Nation's, which is right around the corner, also proved to be a pub goer favourite, with over 3m pints pulled during the tournament.
Greene King's Top 5 events of 2023
5. FA Cup Final, Manchester United vs Manchester City, 3 June
In the June sun, one of the beautiful game’s most decorated tournaments saw the Manchester rivals take each other on for the first time in any final.
Across the nation, sports fans took to their local to see City beat United two goals to one, buying over 350,000 pints throughout the day.
4. Spring Bank holiday, 27 May
The penultimate bank holiday before Christmas is always a busy one and often the first real sighting of some sun. With temperatures well into the twenties, it’s no surprise that close to 400,000 pints were pulled that day.
3. The Six Nations
Over nine days of rugby, more than 3m pints were poured. So, it’s no surprise that five Six Nations matches saw draught pint sales anywhere between 410,000 and 460,000, with England vs Scotland on the opening day enjoying the most pints sold.
2. The King’s Coronation
The coronation of the country’s new King saw a whopping 562,000 pints poured in celebration, many of which would have been Greene King’s commemorative Coronation Ale.
1. St Patrick’s Day
St Patrick’s Day saw more pints pulled than any other moment in the year. Over the day, 700,000 pints were sold across Greene King pubs and, only three months into the year, that record would stand for all of 2023.
You may also be interested in…
