Ask for Clive charity partners with NTIA
The partnership marks the return of Pub Pride at the end of May.

Ask for Clive, the equality charity dedicated to fostering inclusion within hospitality venues, has partnered with the Night Time Industries Association (NTIA) to launch Pub Pride 2025.
Returning on Friday 30 May, the national initiative is set to champion diversity and create safer, more welcoming spaces for the LGBTQ+ community across the UK, as Pub Pride takes place at the end of May.
Celebrating its fifth year, Pub Pride is an annual event that encourages pubs, bars and nightclubs to visibly demonstrate their support for LGBTQ+ inclusivity. The partnership between Ask for Clive and the NTIA aims to expand the event’s reach, providing participating venues with the necessary resources, training and visibility to drive meaningful change within the nightlife sector.
Embracing diversity
"Pub Pride is about bringing communities together to celebrate and embrace diversity," says Danny Clare, co-founder of Ask for Clive. "We are thrilled to be partnering with the NTIA to expand the initiative and reach more venues across the country. This collaboration represents a significant step toward ensuring that the UK’s nightlife is inclusive, welcoming and safe for everyone."
Pub Pride 2024 is set to take place on the weekend of Friday 30 May, with venues across the UK invited to join the movement by hosting celebratory events, displaying Pub Pride branding and engaging in staff training to enhance LGBTQ+ inclusivity.
"The NTIA is committed to championing inclusivity in the nightlife sector," adds Silvana Kill, director of operations at NTIA. "Partnering with Ask for Clive to launch Pub Pride 2025 is a crucial step in fostering positive change and reinforcing the importance of safe spaces for the LGBTQ+ community. We encourage all venues to get involved and show their support for equality and diversity."