Brakspear charity drive up and running
Brakspear’s ‘Giving Back’ has kicked off for 2024 pub fundraising.
Pubs in Henley-on-Thames and Abingdon have become the first to benefit from a new charity scheme, with fundraising boosted by additional monies from organiser Brakspear.
The brewer and pub operator's 'Giving Back' initiative aims to support many more pubs, raising funds for local charities and good causes during 2024.
The Nag’s Head in Abingdon, part of Brakspear’s Honeycomb Houses managed division, has installed a defibrillator outside the pub at a cost of over £2,000, while The Three Tuns in Henley-on-Thames has donated £921 to The Chiltern Centre (pictured), a local charity for young people with disabilities. Both pubs received a contribution from Brakspear’s Giving Back on top of their own fundraising.
A charitable focus
Brakspear’s Giving Back was launched at the end of 2023 to encourage pubs to raise money for charity, by enabling them to unlock additional sums from a £25,000 annual contribution into the fund from Brakspear.
Separately, money from Brakspear’s Giving Back is being put into bee conservation, a cause which Brakspear has supported for some years. Last year, it installed 12 beehives across a number of its pubs and is selling the honey to customers.
"Congratulations to the teams at The Nag’s Head and The Three Tuns for raising money for these worthy causes," says Brakspear chief executive Tom Davies. "We were delighted to add to their charitable endeavours and enable them to make more of a difference in their local communities.
"Anyone involved with a charity or good cause can approach their local Brakspear pub to discuss fundraising activities, from putting a collection tin on the bar to running an event."
All Brakspear pubs are able to apply for a fundraising boost from Brakspear’s Giving Back. Applications are reviewed by a team of eight committee members.