Walkers and Booker launch cash competition

Walkers has announced a collaboration with Booker Wholesale to launch an exclusive competition for pubs and bars, giving owners the chance to win cash prizes over an eight-week period.

As the festive season is one of the busiest times for the out-of-home channel, Walkers is looking to give back to operators and offer them a chance to win a much-deserved Christmas gift.

The competition will see a total of £10,000 up for grabs during the eight weeks preceding Christmas.

One main winner will receive £1,000 per week and one runner up will win £250, ensuring a wider number of operators can have the chance to win cash for their pub.

“Pubs and bars are an intrinsic part of local communities and pub and bar owners have gone through a great deal in recent years," says Alastair Gore, Away from Home Channel Director at PepsiCo. "With this competition, we want to give back to operators and support them this Christmas. By collaborating with Booker, who are a key distributor within the channel, we hope to offer some festive cheer in the run-up to Christmas.”

To enter, pub and bar operators simply need to buy two qualifying cases of stock from Booker and text STOCKING followed by a space, the outlet name, their full name and postcode to 85100. The activation is running from midnight on 2 November 2022 to 23:59 on 27 December 2022.

The competition is open to managers and key decision makers of pubs and bars who purchase single packs of Walkers, as well as grab bags of Doritos and Walkers Max, Nobbys Nuts and carded snacks such as Scampi Fries.

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