Roxy Ball Room opens its doors in London

Roxy Leisure, part of the Professionals at Play group, has finally made its move to the south, with the opening of its first London site. 

Roxy Ball Room, London, is located at St Mary Axe, opposite the Gherkin, and features the brand’s array of signature activities including tech darts, basketball, beer pong, duck pin bowling, ping pong, shooting pods, pool, tech shuffle, karaoke, ice-free curling and crazy pool. 

"We’re thrilled to announce that we’ve now opened our doors to the City of London, right in the heart of St Mary Axe," says Joel Mitchell, Roxy Leisure’s marketing director. "After months of anticipation, we’re excited to welcome new guests to experience what Roxy Ball Room, the home of Booze and Ball Games is all about. If there’s one thing we can be sure about, it’s that everyone is guaranteed a good time. See you in the karaoke room."

Professionals at Play 

In August 2024, Roxy Leisure Holdings announced a name change to Professionals at Play, creating a group brand for the competitive socialising operations Roxy Leisure and Pins Leisure. The rebrand to Professionals at Play coincided with a management restructure, with new chief operating officer Colin Sadler appointed to take the group forward. 

Founded by brothers Matt and Ben Jones, Roxy Leisure opened its first Roxy Ball Room on Leeds’ Boar Lane in December 2013. Since then, the group has continued to expand with 11 Roxy Ball Room and eight Roxy Lanes sites across the estate. 

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