Consumers are spending an average of £69.64 on a night out, up 3.9% year-on-year, according to the latest Deltic Night Index.
As well as spending more, consumers are also going out more often, in line with last quarter – the research shows that consumers go out on average 1.51 times per week, compared to 1.42 times last quarter and 1.19 times last year.
The Deltic Night Index is a quarterly report published by late night operator The Deltic Group. It looks at the changing consumer habits in the UK’s evening and late-night leisure sector. This quarter’s report also explores consumer behaviour during the festive season.
The report found that half (50.3%) feel that a big night out is a good way to mark the occasion and celebrate the end of the year. As a result, more than four in 10 (42.3%) Brits plan to go out more often during the festive period than they usually would, and nearly half (47.8%) tend to spend more on these nights out than usual. Interestingly, this figure rises to 50.6% for 31- to 45-year-olds, 54.1% for 26- to 30-year-olds and 58.2% for 18- to 21-year-olds.
“We know that consumers celebrate occasions by going on a night out, and what bigger occasions are there than Christmas and New Year?” says Peter Marks, chief executive of Deltic. “We’re seeing this trend reflected in this quarter’s figures – more than 50% of Brits believe that a big night out is a good way to celebrate the end of the year, and as the figures show, we certainly will be celebrating! More than 40% of us will enjoy more frequent nights out to catch up with friends and almost half of us will spend more while we’re out.”