Emma McClarkin appointed as new CEO of the BBPA

Emma McClarkin appointed as new CEO of the BBPA

The British Beer and Pub Association (BBPA) has announced the appointment of Emma McClarkin as its new chief executive, who succeeds Brigid Simmonds at the beginning of November.

McClarkin (pictured) is currently working as a global consultant following a 10-year term as a Member of the European Parliament. Previously, she held posts including chairman of the Commonwealth Forum and director of global policy for the Sports Integrity Global Alliance. She is also a special advisory board member at the Commonwealth Enterprise and Investment Council.

As a political communications expert, McClarkin has a wealth of experience influencing regulatory frameworks, setting strategy and communicating messages on a UK, EU and international level. In addition, she is a known trade specialist and negotiator. Skilled in scrutinising legislation and influencing policy change, McClarkin has already worked regularly with the BBPA, Brewers of Europe and Spirits Europe. She was also vice president of the European Parliament Beer Club during her tenure as an MEP.

“The great British pub is an institution – it provides a home for the amazing beers we brew in the UK as well as a hub for local produce and local people,” she says. “The industry is a showcase for innovation and how business can contribute to society and I’m looking forward to telling that story in my new role. I’m excited to be leading the BBPA as it continues to make sure that this great community asset is protected, that British beer continues to be revered on the national and international stage, and that our industry is recognised for the amazing contribution it makes to the economy and the social fabric of Britain.”