BT Sport and Google digital training classes open for registration

BT Sport and Google digital training classes open for registration

BT Sport customers can now register to attend free digital training classes across the UK, thanks to a bespoke partnership between the sports broadcaster and Google.

BT Sport has partnered with Google to bring digital training classes to the on-trade through the Google Digital Garage platform.

The training, designed exclusively for the industry, will include workshops and individual face-to-face coaching sessions available across the UK.

Operators should visit btsportbusiness.com to book a place at one of the following sessions:

Liverpool, Anfield, 3 September
Brighton, Amex Stadium 10 September
London, BT Tower, 17-18 September
Belfast, Kingspan Stadium, 24 September
Edinburgh, BT Murrayfield, 1 October
Newcastle, Kingston Park Stadium, 2 October
Manchester, Old Trafford, 16 October
Cardiff, Cardiff Arms Park, 22 October
Bristol, Ashton Gate Stadium, 23 October

The sports broadcaster says the aim is to help publicans grow their digital skills, focusing on how to make their business more visible online and optimise social media.

During the sessions, publicans will also have the opportunity to speak to specialists on a range of topics including website optimisation, online advertising and analytics.

Publicans will also hear from members of the BT Sport team including Harry Redknapp, Lawrence Dallaglio, Steve McManaman, Ugo Monye and Robbie Savage who will be attending some of the events to talk about the upcoming season of sport.

To book your place and take your digital skills to next level, click here.